Moves Like Jagger: Backstage at Todd Snyder Fall Winter 2018 with R+Co

A tension between rocker and nerdy. Todd Snyder wrapped up the first day of New York Fashion Week: Men’s with effortlessly cool hair by Sera Sloane of R+Co which blended a nostalgic vintage aesthetic with a modern sensibility. Sloane, Global Artist and Educator for R+Co, created the looks for the show and describes the look as “Mick Jagger during the second number, not the finale.”

THE LOOK

It’s Mick Jagger, 1960s. To evoke that Jagger look, the hair is swiped over to the side, no parting, and really swooshed. There’s volume at the crown and root with waves. Sloane customized the hairstyle to each model. “All the boys have different hair and [I] have time going through each boy’s look, the overarching similarity is that it’s pushed over to the side, no parting.”

GET THE LOOK

To get the look Sloane uses just 4 products to get the perfect bedhead in the back, rocker wave in the front.

STEP 1:

Lightly mist the hair with water, and on damp hair, prep with ATLANTIS Moisturizing Conditioner throughout.

Pro Tip: Sera recommends using this product as a leave-in conditioner to encourage extra moisture and shine.

STEP 2: 

Spray in ROCKAWAY Salt Spray from roots to ends. Gently massage in the spray to help push in the product to bring out natural texture. This gives you that bedhead, slept in effect.

STEP 3: 

Using your blow dryer on medium airflow as well as medium heat, work the air in circular motions with the natural hair pattern to form a side swept effect.

STEP 4: 

Once you’ve established your shape, take a generous amount of CONTINENTAL Glossing Wax and warm up in your hands in order to evenly distribute through hair. Sera says “This gives you the separation. When you look at mick Jagger it’s bedhead in the back, there’s body but it’s not sweaty or greasy, there’s life to it. This helps you bring the hair to life.”

STEP 5: 

As a final touch, use NEW DART Pomade Stick to detail the ends for more separation and control on intentional pieces.

Todd Snyder now has a salon in-shop called KINHOUSERobin Capili, Lead Stylist at Kinhouse quickly popped by and describes the 2018 look as “a juxtapostion of being dressed up and very chic and sort of too cool to care about your hair. Guys are now having references and being more and more self aware. It’s not an errand, it’s an experience.”

Looking forward to the rest of 2018, Sloane says that today is "all about men having a relationship with their hairdresser and making plans together. It’s about exploring what your hair can do. At the end of the day, it’s about the tools, your hair, amazing products, and a great hairdresser standing behind you.


Kasey Spickard is a certified, professional makeup artist living & working in New York City. After working in the technology industry at Google and Pinterest for nearly a decade, Kasey decided to leave the corporate world to pursue his passion of makeup artistry. He has experience working with large global beauty brands like L’Oreal and Estee Lauder as well as on-air television and film personalities including Deepica Mutyala, Nitika Chopra, and Julianne Michelle.